Agency remit spans purpose-driven storytelling, executive thought leadership, and new product launch support

NEW YORK, Oct. 20, 2026 /PRNewswire/ — Dr. Hauschka, a pioneer in certified-natural skincare, has selected 360PR+ to lead earned media relations, supporting new product innovation, executive thought leadership and corporate social responsibility initiatives, including The Giving Garden® Podcast.

Building on Dr. Hauschka’s nearly 60-year heritage, 360PR+ will introduce the brand and its holistic approach to skincare to new audiences through creative, culturally relevant storytelling. The agency will spotlight product innovations such as the recently launched Hydrating Serum Plus, elevate company leaders as voices on natural skincare and responsible business, and amplify Dr. Hauschka’s longstanding commitment to people, communities and the planet.

“360PR+ demonstrated a clear understanding of what makes Dr. Hauschka distinctive, from our pioneering approach to natural skincare to our belief that care should extend beyond the individual,” said Martina Halloran, CEO of Dr. Hauschka Skin Care USA. “We look forward to working together to bring greater visibility to our innovations, our leadership and the meaningful impact we strive to create in communities.”

Dr. Hauschka Skin Care launched in 1967 through the collaboration of chemist Rudolf Hauschka and natural skincare pioneer Elisabeth Sigmund. Their shared philosophy held that skincare should support the skin’s inherent processes rather than override them, an approach that continues to guide the brand’s botanical formulations today. Dr. Hauschka products are 100% certified natural by NATRUE and made with organic, biodynamic and ethically sourced ingredients.

“Dr. Hauschka was challenging conventional beauty thinking long before natural skincare became a movement,” said Kristen Thompson, Senior Vice President at 360PR+. “That pioneering spirit, combined with the brand’s continued product innovation and deep commitment to giving back, is an incredibly rich story for us to tell. We are excited to help more consumers discover what has made Dr. Hauschka so trusted and enduring.”

The agency will also support The Giving Garden® Podcast, hosted by Halloran. The podcast features conversations with changemakers about generosity, resilience and collective care, encouraging listeners to take meaningful steps toward positive change in their own communities. It extends the mission of The Giving Garden®, Dr. Hauschka’s community initiative and loyalty program, which connects purchases and engagement with support for organizations working to expand access to nourishment, wellness and opportunity.

About Dr. Hauschka
Since 1967, Dr. Hauschka has pioneered holistic, certified-natural skincare inspired by the rhythms of nature. Rooted in botanical expertise, biodynamic farming and community wellness, the brand creates formulas designed to support the skin’s natural processes of balance, renewal and vitality. Dr. Hauschka Skin Care is 100% certified natural by NATRUE and made with organic, biodynamic and ethically sourced ingredients. For more information, visit www.drhauschka.com and follow @drhauschka.usa on social media.

About 360PR+
360PR+ is an award-winning, full-service public relations agency, recognized for its bold, headline-making, conversation-driving campaigns for some of the most trusted brands and forward-thinking marketplace challengers. A certified B Corporation, 360PR+ is a partner in PROI Worldwide, offering clients reach and expertise in 100+ cities globally. For more information, visit www.360pr.plus. 

Anabel Maldonado / amaldonado@360pr.plus

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SOURCE 360PR+